Over the years, Kara has written B2B case studies and case study-style articles for a wide variety of clients and publications across a range of sectors and industries, such as automotive and fleet, materials management and distribution, ERP, plastics, manufacturing, construction and more.
As your B2B case study expert, Kara has the business experience and journalistic skills that allow her to focus on what’s most relevant when telling the story behind your client’s challenges and how your products and services mitigated or eliminated that pain.
Kara is familiar with the following industries:
Small- to medium-size business
Residential and commercial real estate
Human resources and employment